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    <loc>https://www.lagrey.co/home</loc>
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    <lastmod>2025-03-19</lastmod>
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      <image:title>Home - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Home - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Home - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Home</image:title>
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      <image:title>Home</image:title>
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  <url>
    <loc>https://www.lagrey.co/about</loc>
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    <lastmod>2025-06-04</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/633c3d0bd2031d7e8f46d781/8cd883b3-1768-4c07-8708-bcd8a783fffd/LaGrey-18+%281%29.jpg</image:loc>
      <image:title>ABOUT - Mike Mills</image:title>
      <image:caption>Managing Director Mike has over 25 years of financial and operational experience in public accounting, investment banking, private equity and private ownership. He is passionate about developing and implementing a vision, solving issues and helping the people and companies he works with find success.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/633c3d0bd2031d7e8f46d781/dd8c5987-4c20-405d-93e5-7e4b833b7b8b/LaGrey-22+%281%29.jpg</image:loc>
      <image:title>ABOUT - David Lefere</image:title>
      <image:caption>Managing Director David has over 20 years of experience as an advisor to business owners, capital providers, and business executive teams in a variety of M&amp;A and business transactions. He has advised privately held businesses ranging in size from $2 million to $100 million of Enterprise Value.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/633c3d0bd2031d7e8f46d781/52b4328a-acbd-4f12-bc15-9dd3d063f685/Nick%2BGerke.jpg</image:loc>
      <image:title>ABOUT - Nick Gerke</image:title>
      <image:caption>Vice President Nick brings over 12 years of experience in manufacturing and M&amp;A, combining hands-on operational expertise with strategic transaction advisory. As a key member of LaGrey, he helps business owners navigate transactions, valuations, and growth strategies. With a background in CNC machining and custom tool building, Nick understands the complexities of privately held businesses. He holds a Journeyman Toolmaker certificate and a degree from Ferris State University.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/633c3d0bd2031d7e8f46d781/a8a0f0ad-26f2-498e-96e2-a6af09d2c003/shook.jpg</image:loc>
      <image:title>ABOUT - Devon Shook</image:title>
      <image:caption>Associate Devon supports LaGrey’s sell-side and buy-side transaction advisory services, specializing in financial modeling, valuations, and due diligence. With an MBA from Northwood University, he brings a strong foundation in finance and entrepreneurship. Outside of work, Devon enjoys pickleball, golfing, and biking.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/633c3d0bd2031d7e8f46d781/7a2903b9-1a49-4a42-949e-e6250e05eee8/Pete%2BMusser.jpg</image:loc>
      <image:title>ABOUT - Pete Musser</image:title>
      <image:caption>Vice President Pete brings over 27 years of experience in accounting and financial management, with a background as CFO and Controller for small to mid-sized manufacturing businesses. Having been on the seller’s side of an M&amp;A transaction, he offers a unique perspective in guiding business owners through the process. Pete takes pride in facilitating professional, mutually beneficial transactions. He holds an MBA from Grand Valley State University and resides in Grand Rapids with his family.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/633c3d0bd2031d7e8f46d781/2bf98fad-bb7e-40ba-aee5-19d2d324bcb4/brian.jpg</image:loc>
      <image:title>ABOUT - Brian May</image:title>
      <image:caption>Senior Vice President Brian brings over 20 years of leadership experience in corporate finance, M&amp;A, and strategy. Prior to LaGrey, he led all support functions at a CPA and advisory firm and held executive roles across both entrepreneurial ventures and public companies. His expertise spans high-growth transformation, strategic partnerships, and complex deal execution. At LaGrey, Brian leads M&amp;A engagements, mentors team members, and drives national business development.</image:caption>
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      <image:title>ABOUT</image:title>
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      <image:title>ABOUT</image:title>
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  <url>
    <loc>https://www.lagrey.co/contact</loc>
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    <lastmod>2024-01-30</lastmod>
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      <image:title>Contact</image:title>
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  <url>
    <loc>https://www.lagrey.co/allservices</loc>
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    <lastmod>2024-02-10</lastmod>
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      <image:title>SERVICES - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:title>SERVICES - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/633c3d0bd2031d7e8f46d781/1666795220382-B5CKKL2AQ6YV5TPQ9POU/lagrey_b3.png</image:loc>
      <image:title>SERVICES</image:title>
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      <image:title>SERVICES</image:title>
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    <image:image>
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      <image:title>SERVICES</image:title>
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      <image:title>SERVICES</image:title>
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      <image:title>SERVICES</image:title>
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  </url>
  <url>
    <loc>https://www.lagrey.co/lagrey-performance-solutions</loc>
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    <lastmod>2025-06-10</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/633c3d0bd2031d7e8f46d781/5824d602-b97e-407d-a8a8-8826b1d1bdd0/pexels-eberhard-grossgasteiger-673018.jpg</image:loc>
      <image:title>Performance Solutions - Performance Solutions | Financial Optimization At LaGrey, we view financials as more than just numbers—they are a strategic tool for understanding and communicating the true value of a business.</image:title>
      <image:caption>While clean financial statements are essential, they only get you a seat at the table—what truly matters is understanding the data behind the numbers, where value is created, and how financials align with business strategy. Our Financial Optimization frameworks go beyond surface-level reporting to uncover the real economic engine of your business, helping you make informed decisions that enhance performance, prepare for transactions, and drive sustainable growth. Whether you're looking to sell, scale, or restructure, we ensure your financials tell the right story to the right audience.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/633c3d0bd2031d7e8f46d781/d6cdf5d3-a523-4db1-b75e-de97596e24fc/pexels-feelalivenow-8970342.jpg</image:loc>
      <image:title>Performance Solutions - Performance Solutions | Transaction Support &amp; Integration Successful transactions don’t end with the deal—they begin there.</image:title>
      <image:caption>At LaGrey, our Transaction Support services cover every stage of the transaction lifecycle—from pre-transaction alignment and deal execution to post-acquisition integration. We develop and execute actionable frameworks that drive value and achieve strategic objectives. By working backward from desired outcomes, we help businesses align stakeholders, identify where value is created, and turn strategy into results.</image:caption>
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      <image:title>Performance Solutions - Performance Solutions | Exit-Driven Strategy &amp; Organizational Readiness Successful businesses don’t just set goals—they execute with precision.</image:title>
      <image:caption>At LaGrey, our Exit-Driven Strategy &amp; Organizational Readiness services are designed to help business owners create long-term value and maximize strategic optionality—whether they intend to sell, transition ownership internally, or continue growing with a long-term view. We work with ownership and leadership teams to define future objectives, evaluate risks, assess capital allocation frameworks, explore potential exit or transition paths, and build the strategic and organizational foundation needed to support them. This includes ensuring alignment with the needs of key stakeholders—whether that’s a financial sponsor, strategic acquirer, ESOP trustee, or future leadership team. By aligning strategy, talent, and structure with both market expectations and internal priorities, we help owners operate with greater clarity, flexibility, and control over their future.</image:caption>
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      <image:title>Performance Solutions</image:title>
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      <image:title>Performance Solutions</image:title>
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      <image:title>Performance Solutions</image:title>
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  </url>
  <url>
    <loc>https://www.lagrey.co/mike-mills</loc>
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    <lastmod>2023-01-20</lastmod>
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  <url>
    <loc>https://www.lagrey.co/david-lefere</loc>
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    <lastmod>2023-01-12</lastmod>
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    <loc>https://www.lagrey.co/pete-musser</loc>
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    <lastmod>2025-03-13</lastmod>
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  <url>
    <loc>https://www.lagrey.co/nick-gerke</loc>
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    <lastmod>2025-03-13</lastmod>
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  <url>
    <loc>https://www.lagrey.co/devon-shook</loc>
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    <lastmod>2025-03-19</lastmod>
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    <loc>https://www.lagrey.co/brian-may</loc>
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